Marketing Cloud

Connect with your customers and drive ROI for your business with the only unified marketing cloud built on a foundation of unified customer intelligence.

Experience Digital Freedom ™

Marketer-Friendly

One Unified Solution

With one seamless UI across data, analytics, personalization, and campaigns, marketers can intuitively build relevant experiences with ease and agility.

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Take Control of Your Narrative

Organize Review and Approval

Set up proofing workflows so creators can produce better content in fewer drafts – no matter their timezone.

 

Reuse and Repurpose Your Best-Performing Content

Empower your designers with access to working files so they pull layers from existing assets to use in new communications.

 

Distribute Product and Brand Assets

Distribute content to any person or system to support sales, marketing, and e-commerce.

 

Present a Consistent Brand Identity

Empower your social, web, event, and sales teams with brand guidelines and approved assets.

Better Personalization

Stop personalizing in silos. Build hyper-relevant customer journeys across all touch-points -- including email and website personalization -- that boost revenue and marketing ROI.

Journey Orchestration

Build omni-channel journeys with the right message, content, creative, and offers to boost conversion and increase loyalty.

Website Personalization

Deliver 1:1 experiences for prospects and customers who visit your website with the only personalization solution built for Drupal

Machine Learning

Increase your Effectiveness

Stop using old-fashioned methods to discover audiences within your customers and prospects and know what will convert them. Use predictive intelligence to drive effective campaigns and boost revenue.

A More Accurate View

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Understand your business

Uncover who your best customers, least engaged customers, or any other critical segments truly are within your customer base. Built on the most accurate view of your business you can get.

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Discover critical audiences

Use machine learning and rich consumer insights to attract higher-value customers with a more engaging experience.

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Give Insights to all Team
Give insights to all teams

Enable marketers, data scientists, executives, and any other teams with insights into your business -- all built on unified, exact data across all channels.

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Data Sharing Tools

Share unified CDP data with your own data warehouse instance, enabling BI teams to explore up-to-date data with their own analytics, data viz, and BI tools.

You're in Good Company

SEE ACQUIA'S CUSTOMER DATA PLATFORM IN ACTION